Singer Alaine is now a part of the LIME family. She recently signed an endorsement deal with the telecommunications giant.

Apart from being an ambassador for the brand, Alaine will also be featured in the company's advertising campaigns and billboards.

In a release to the media, the singer, who is known for chart-topping hits No Ordinary Love, We Rise (in Love), Sacrifice and Dreaming of You, said she was excited about being chosen as one of the
brand ambassadors for LIME. "I am very excited to be on board with
LIME. It's a great company that's been part of the Jamaican story for a
long time and I am glad to be able to utilise my talent to further
promote the company's products and services."

This isn't the first time that Alaine has worked with a corporate entity. She had an endorsement deal with Victoria Mutual, a partnership
which began when she was still a child. Two years ago, she did a new
campaign for the company.

Alaine, whose current singles include the sultry ballad You Are Me, Kiss, Still Smiling and the collaboration For Yur Eyez Only with
international recording artiste Shaggy, is booked for a number of shows
over the next few weeks.

She has upcoming dates in Kenya, Atlanta, and Curaçao among others.

The accompanying music video for the track For Yur Eyez Only is to be released shortly.