Vybz Kartel’s new fragrance OH! is set to hit the market on September 15.
Music News understands that the OH! Fragrance, based off Kartel's popular catch phrase, is for both men and women.
The controversial dancehall deejay in a press release also revealed that OH will be accompanied by a variety of skin care products including astringents among other products for women and men.
This is the third different line of products merchandized by Vybz Kartel since the beginning of this year.
Last February, the self-proclaimed "World Boss" announced the launch of his new shoe brand, "Addis”. He also unveiled his own brand of blue power soap called "Vybz Cake Soap," and his intent to release t-shirts, dog tags and belt buckles.
Vybz Kartel and his former Business partner Corey Todd severed ties after the two had a falling out. This caused an abrupt end to their successful business partnership which resulted in the failure of Vybz Rum and Daggering Condoms.
Vybz Kartel is currently shooting episodes for his upcoming reality show, Teacha's Pet to debut on CVM TV next month.