Aiming to be different and capitalising on what the Internet has to offer, dancehall artiste Konshens has launched his own mobile App.
Speaking with THE STAR yesterday, the Winner singer said he decided to do the 'Konshens Mobile App' as a form of promotion.
"My thing is all about being different from everybody else. Mi nuh think no Jamaican artiste capitalise on what the Internet has to offer," he said while speaking about the App that became available on November 17.
A mobile App or application is a term used to describe Internet applications that run on smartphones and other mobile devices. Mobile applications usually help users by connecting them to Internet services more commonly accessed on desktop or notebook computers, or help them by making it easier to use the Internet on their portable devices.
The App, which can be downloaded on Android and iPhones, gives fans the opportunity to access the latest information on the artiste. They will have access to promotions, performance pictures, tour information and videos. There is also a direct link to iTunes where they can purchase his songs. In addition, the App also has a 'fan wall' where his fans can post pictures and make comments.
"It's just promotion and it's easier for my fans to have access to me and what I am doing directly," he said, noting that the App will become available on BlackBerry smartphones later.
Konshens added that through this form of promotion, his earnings might also increase.
"Is a business. If me do more promotion, chances are that it will turn into more income," he said, adding that the 'School Fee' medley video was recently released.
In addition to his mobile App, Konshens said he is gearing for the worldwide release of his debut solo album titled Mental Maintenance on February 28. The artiste said he is also part of a series of Christmas shows being put on by Digicel islandwide.
Having done the theme song for and appeared in a skit for one of the Ministry of Health's safe sex campaigns, Konshens will be one of the acts performing on the World Aids Day concert being held at Devon House, Hope Road, on December 1.
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